The overwhelming majority of Apple’s earnings, product sales, and new customers are now based on the iOS platform, which consists of:
- A 3.5”-display pocket computer/phone
- A 3.5”-display pocket computer
- A 9.7”-display computer
These are excellent and wildly successful products. They cover a wide range of use cases, including many we never even predicted. These devices can replace traditional, “desktop” computers for many people and many uses. But, there are also many uses for which they can’t replace them: “professional” tasks such as programming, precise graphics work, and video and audio production. This is mostly due to three problems.
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Apple will address these issues. Processing power will grow, soon and impressively. It’s possible that Apple will consider non-touch-based input methods for creative work as well, though this is a riskier bet. Larger screens on iOS devices? This is the trickiest question, and the one that interests me the most.
