Ben Kuchera is one of my favorite and most inspiring writers, and not just in the gaming industry. He recently left the most excellent Ars Technica to do more great stuff at Penny Arcade, like this:
We won’t be blogging about these stories nor giving away all the information with a small link at the bottom. Instead, we’re going to give you the name of the writer, the name of the outlet, and explain why you should go read the damn thing for yourself. By clicking on the link, leaving the Penny Arcade Report, and giving the story your time, you’re sending a message that good writing and primary reporting are things you value. We think that if we do as much as we can to incentivize publications to do actual reporting, they may be more likely to do the good work and stop using the filler as a crutch.
This is great news for not just gaming, but blogging in general. People—and especially Tumblr users—need to stop lifting entire posts with the reblog button. Whether you’re just poking around with a personal site or running a commercial publication with paid writers, it’s shameful and tremendously destructive to the core of what blogging is.