The Incase Ari Marcopoulos Camera Bag is a sling pack designed to carry an iPad or 11-inch MacBook Air, a small DSLR, and some extras. At $199 it’s a premium bag with some great perks and it works well, but its shortcomings make me hope for a 2.0 redesign.
The bag is made of heavy canvas, which offers water-repellent weather resistance, yet it’s pretty light. Incase doesn’t offer an official weight stat, but I measure it at a hair over two pounds. The sling design makes it easy to swing the bag around without taking it off to get out your camera, and the strap setup is reversible so you can switch shoulders. It’s a comfortable all-day bag, though Incase and Ari Marcopoulos (the photographer who collaborated on the bag) designed a… unique strap cinching system that takes some getting used to.
Inside the bag is a padded, zippered sleeve that fits a full-size iPad with Ultrathin Keyboard Cover or 11-inch MacBook Air. A small, felt-lined pocket in the interior can fit things like a small notebook, your iPhone, and accessories, and it’s accessible externally via zipper and magnetic flap. This pocket could also fit a small point-n-shoot for quick access, but I hope Incase revisits this bag to design this part so we can get straight to our primary camera through the flap without having to unzip the main compartment.
Speaking of, the main compartment has a small, zippered mesh pocket that fits cables and memory cards, as well as three padded, removable sections to fit a DLR or two and lenses. It’s a very basic system compared to other camera bags, though, as you can’t adjust the sections to accomodate your gear. You can either leave the velcroed separators where they are placed or remove them. All I have right now is a Sony NEX–5 CSC (Compact System Camera) and Sony’s macro lens, so my gear takes up less space than the typical cameras and lenses Incase had in mind for this bag.
Still, I can fit my camera gear, full-size iPad or iPad mini with keyboard, cables and batteries, and a small rain jacket with room to spare. As par for the course with Incase, there is a small handful of perks such as a hidden pocket with a compactible rain shell and a couple of small mesh pockets on either side of the main internal compartment. If you need a tripod, a couple of short straps on the bottom of the bag are happy to help.
I wish at least one or two of the accessory pockets had some separators to keep things in their place. More importanly, I wish Incase made a version that fit the 13-inch Air. Every well-designed camera sling I’ve found favors the 11-inch, but I have to wonder if a little more space here and there could fit the 13-inch just fine.
Overall, the Incase Ari Marcopoulos Camera Bag is good and worth its price. The construction is solid and designed well, the zippers are fast and smooth, and it offers fairly quick access to my camera. If Incase redesigned a future version to fit the 13-inch Air, a separator or two for the accessory pockets, and offer even faster access to my DSLR via the zippered magnetic flap, it will be a great bag.