TechCrunch: Amazon’s Silk Browser Now Tracking User Behavior For New “Trending Now” Section…Wait, What?

Sarah Perez:​

The “cloud accelerated” mobile browser has received a handful of its own improvements, says Amazon, including faster page load speeds, better HTML5 support, an improved Start page, and more. But one of the more interesting features is a new section which Silk calls “Trending Now.” This section identifies which webpages are seeing an unusual amount of traffic, indicating that they may contain some noteworthy information. That’s right – Amazon Kindle’s web browser is now watching for breaking news based on Kindle Fire user behavior.

Very interesting feature, but still a little creepy.

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